Measure your share of the AI answer.
When AI engines answer a buying question in your category, how often is the brand they name yours? AI Share of Voice tracking turns that into a number you can manage — and beat your competitors on.
The scoreboard for AI visibility.
Share of Voice, per engine
We measure what fraction of your category's buying answers name your brand across ChatGPT, Gemini, Perplexity and Claude — the single number that says whether you're winning AI discovery.
Competitor benchmarking
Your Share of Voice only means something next to the set you compete with. We rank you against competitors, query by query, so you see exactly where you lead and trail.
Blind-spot mapping
We surface the specific questions you're losing — and who's winning them instead — so effort goes where it moves the number, not where it's easy.
Trend tracking over time
Share of Voice is a trajectory, not a snapshot. We track it on a weekly cadence so you can prove the program is compounding — or catch a slide early.
AI Share of Voice, answered.
What is AI Share of Voice?
AI Share of Voice is the proportion of the answers AI engines give in your category that mention or recommend your brand. It's the headline metric for AI visibility — the equivalent of share of search, but for ChatGPT, Gemini, Perplexity and Claude.
How do you track AI Share of Voice?
With Beacon. It runs your category's real buying questions across the major engines, records which brands each answer names, and computes your share versus competitors — broken down per engine and per query cluster, tracked weekly.
How is this different from AI brand monitoring?
Brand monitoring is the broad watch on everything AI says about you — sentiment, sources, harmful answers. Share of Voice is the specific competitive metric: how much of the answer you own versus rivals. They work together; Share of Voice is the scoreboard.
One Last Thing
Your competitors are already doing this.
Brands that own AI visibility now will be nearly impossible to displace later. Start with a free audit — see where you stand in 48 hours.